XYLITOL x BTS: Smile to Smile Project

The Smile to Smile Project is based on the idea that with a single smile, we can contribute to our own well-being, while simultaneously bringing a smile to others, eventually spreading smiles across the entire world. As a globe-spanning project that includes the participation of LOTTE CONFECTIONERY, South Korea, the Smile to Smile Project is intended to start in Japan and continue on to Vietnam, Indonesia, Thailand, Taiwan, the United States of America, and Canada.

  • Release Date: July 15, 2021 KST

Teaser Photos


Smile Special Movie

Details of Gift Box Contents

As part of the XYLITOL x BTS “Smile to Smile Project,” the LOTTE Group official online mall limited “Xylitol Gum BTS Smile Gift Box” has been released!

“Xylitol Gum BTS Smile Gift Box” is a pop-up picture book containing 6 “Xylitol Gum <Lime Mint> Family Bottles,” a food for specified health use that enhances re-mineralization and keeps teeth strong and healthy. It is an original design box that welcomes you.

  • Reservation acceptance period: Tuesday, July 20, 2021 at 12:00 p.m. JST to Monday, July 26, 2021 11:59 p.m. JST
  • Product shipping date: Mid-September 2021 (scheduled to be shipped sequentially)
  • Contents: Xylitol gum <Lime mint> 6 family bottles (143g x 6)
  • Price: 5,980 yen (shipping and tax included)

* This product is a completely made-to-order product limited to the LOTTE Group official online mall. If you register as a member in advance, you can save yourself the trouble of entering your name when making a reservation.

Member Photos


Episode 1 – Sofa

Episode 2 – Flower

Episode 3 – Art

Episode 4 – Fight

Episode 5 – Cleaning



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